For merchants

Your service, sold by people already in the room

We certify independent partners who work with small service businesses every day — the owners you are trying to reach. List your offer and they introduce it, pitch it and close it. You deliver, you bill, you keep the customer.

No listing fee. No monthly fee. You pay only when a deal closes.

What stays yours

  • The customer relationship — we never sit between you and them
  • Your pricing, your contract, your billing
  • Delivery and support, exactly as you run them today
  • The decision on which partners may sell your offer
The arrangement

A channel, not a marketplace

Plenty of programmes ask you to hand over your product, your margin or your customer. This one does not. It is worth being precise about the difference before you spend any time on it.

What this is

  • Trained, certified sellers who already have the relationship with small service businesses
  • A hosted offer page, so the referral is tracked rather than self‑reported
  • A fee you set, paid only on a closed sale — the partner is paid out of it
  • You stay the merchant of record from first invoice to last

What this isn’t

  • White‑label reselling — nobody puts their name on your work
  • A lead list you pay for whether or not anything closes
  • Us taking payment, delivery or support off your hands
  • An open directory — you approve every partner who sells for you
How it works

Five steps, and only the last one waits on us

You register and start building immediately. There is no queue to sit in and nobody to chase before you can do the work.

  1. 1
    Write your offer

    What it is, who it’s for, what’s included and what isn’t. This is what a business owner reads before buying and what a partner reads before pitching, so it is worth writing properly. You can revise it any time.

  2. 2
    Set your terms

    What you pay us when a deal closes, and what you pay monthly if the customer stays. We pay the selling partner out of that — there is no second invoice coming at you from somewhere else.

  3. 3
    Connect your system

    We give you a key and a spec. Your system tells ours when a referred customer signs up, renews or leaves. Four events, signed. About half a day for a developer.

    Read the spec →
  4. 4
    Prove it in test mode

    Fire real signed events at us and watch them land. Nothing can pay anybody while you are testing, and we check it actually worked rather than take your word for it.

  5. 5
    We confirm and switch you live

    We check the numbers match what was agreed, then partners can see your offer and start selling it.

    The only step that waits on us
What it costs

You set the number, and it only applies to revenue

There is nothing to pay to be listed and nothing to pay each month. Every amount below is one you choose when you set your terms, and you can be asked to justify none of them.

To list
Nothing

No listing fee, no setup fee, no minimum commitment. If your offer never sells, it never costs you anything.

On a closed sale
A fee you set

A fixed amount per closed deal. The selling partner is paid out of it by us, so you deal with one number and one counterparty.

While it recurs
Optional

If your service is monthly, you can set a recurring amount for as long as the customer stays — or for a fixed number of months. Or set it to zero.

You stay the merchant of record

You bill the customer, you deliver, you support. We introduce and we track. We never sit between you and your customer, and we never take on your delivery risk.

That cuts both ways, and it is the honest part: if the work goes badly, it is yours to put right.

You have to be able to report sales

If a referred customer signs up on your site, your system has to tell ours. Otherwise a partner sells your offer and never finds out, and never gets paid — which is how channel programmes die.

If you are not sure whether you can, register anyway and ask us on the integration tab. It is a conversation, not a test.

Fit

Who this works for

Our partners sell to independent service businesses — trades, repair shops, contractors, small practices. The offers that do well are the ones those owners already know they need and have been putting off. Web design and hosting, bookkeeping, marketing, IT support, compliance work, equipment. If you sell to that owner and you can report a sale, you fit.

Common questions

The ones merchants ask first.

The partner makes the introduction and works the deal. The moment it closes, the customer is yours — your onboarding, your invoice, your support desk. We do not run a middle layer and we do not want one.
The offer page is hosted by us, so the referral is recorded when it happens rather than reported afterwards. Your system then confirms the outcome through the reporting webhook. Attribution is a fact on both sides, not a claim either of us has to trust.
Yes, and by default you have to. Partners apply to sell each offer and you approve or decline them individually — you can also approve everyone at once if you would rather. Offers are restricted to certified partners unless you open them up.
Register anyway and say so. Reporting is the one requirement we cannot waive, because without it partners work for nothing — but there is usually a way to get there, and the integration tab is where we work it out with you.
That is mostly up to you. Steps one through four are self-serve and you can do them the same day. We only get involved at the end, to check the terms match what was agreed before any money can move.
No. Listing here does not restrict how else you sell, and nothing stops you running your own sales effort into the same market at the same time.

Put your offer in front of trained sellers

Registration takes about two minutes. The detail comes afterwards, in a portal where you can revise all of it before anyone sees your offer.

Questions first? partners@ownoutright.com